top of page
​WHY DE LA PAZ CREATIVE?
Because,
despite the
ever-expanding
array of media introduced
each day,
‘creativity’
still matters.​​​​​​​​​​​​​​​​​​​​​
Ideas still build brands.
Art still delights
and engages.
Innovation will always add value.
​Whether the work is digital, graphic or fine art in form, insights and inspiration still drive the best of it.
Simply put: "no, the ‘medium’ is not the message; the message is the ‘message’."
My focus has always been on activating a particular vision. Exactly how is secondary.
In service of this belief, I’m always reluctant to regard myself as a designer so much as a creative.
So I’ve arranged this site in much the same fashion: a little bit about what it is I do, supported by far more about how I do it.
At the end of the day I simply find the story and problem-solving far more interesting. As I hope you will too.
bottom of page